Connecting fans to their favorite teams - Hitting the goal on cross-channel campaigns - 12 December 2014

AEG Sports keeps fans engaged with Adobe Campaign and Adobe Analytics in Adobe Marketing Cloud. The company sends personalized content across channels to fans of its teams, including the reigning Stanley Cup champions L.A. Kings and four-time Major League Soccer Cup winners L.A. Galaxy.

Published in blogs.adobe.com on 12 December 2014. Author is Mark Boothe 

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