Archive by category: FanThreeSixtyReturn
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FanThreeSixty improving fan experiences - 28 March 2017

FanThreeSixty, a technology company founded by executives and owners of Sporting Kansas City, is partnering with major college and professional sports organizations to make experiences for teams and fans more streamlined. Shortly after building Children’s Mercy Park, the home of Sporting KC opened, the team had a need to centralize all of the information it was collecting on its fan base and make that data useful. “After creating Children’s Mercy Park, we wanted to understand all ...
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FanThreeSixty acquires assets of award-winning software company to create unprecedented business intelligence for sports and entertainment clients - 24 March 2017

FanThreeSixty has acquired assets of StepOne, Inc., including its patented software featuring leading-edge data intelligence, analytics, automation and a revolutionary recommendation engine. With this acquisition, FanThreeSixty will accelerate the development of a proprietary business intelligence layer specifically designed for use by clients within sports and entertainment.  This layer will be offered as an enhancement to the core capabilities associated with the FanThreeSixty platform,...
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Learn how SMI uses FanThreeSixty to expand its fanbase and run effective sales campaigns - 6 March 2017

HELPING THE LEADER IN AMERICAN MOTORSPORTS ENTERTAINMENT TO: Unite data across its organization Share best practices across its venues Get visibility of new and existing fans Streamline the ticket sales process Enhance fan experience through mobile engagement Speedway Motorsports, Inc. (SMI) is a leading marketer, promoter, and sponsor of motorsports entertainment in the United States. SMI owns and operates eight premier speedway tracks across the country,...
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Case Study: How Speedway Motorsports gained a better understanding of fans and streamlined ticket sales - 6 March 2017

  After announcing a partnership with Speedway Motorsports, Inc. in 2014, we are happy to share milestones and successes SMI has experienced over the past two seasons. Read on for a brief overview or click hereto jump to the in-depth case study.   As the owner and operator of eight premier racetracks across the U.S., Speedway Motorsports Inc. had the unique challenge of consolidating fan data across all its tracks to better understand its fans and discover where its successes were. A...
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SeatGeek and FanThreeSixty partner to help teams better understand their fans - 21 September 2016

September 21, 2016   Agreement enables SeatGeek Open primary clients to maximize their ability to identify and engage fans through FanThreeSixty platform.   Leading fan engagement platform FanThreeSixty and ticketing industry leader SeatGeek today announced a multiyear partnership, through which FanThreeSixty will integrate with SeatGeek Open, SeatGeek’s newly launched primary ticketing product. The agreement also makes FanThreeSixty an official Integrated Development Partner of Sea...
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Allianz Stadium wins global award for fan engagement technology - 3 June 2016

Congratulations to FanThreeSixty partner, Allianz Stadium for winning the 2016 StadiumBusiness Award in Venue Technology for its fan engagement technology. Located in Sydney, Australia at the Sydney Cricket Ground, Allianz Stadium is one of the country's premier sporting and entertainment venues. TheStadiumBusiness posted, "Two years and A$20m later, Allianz Stadium has established a new benchmark for stadium tech integrations built around a rigorous, multi-stakeholder approach to evaluat...
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FanThreeSixty expands executive team, announces new Chief Sales Officer - 3 May 2016

Dedicated global sales focus designed to fuel company growth and expansion FanThreeSixty announces that sales veteran Dennis Cunningham will join the company as Chief Sales Officer, effective May 3, 2016. As a member of FanThreeSixty’s executive team, Cunningham will be responsible for all global sales and business development strategies, and building the company’s sales team. This new position is designed to further drive FanThreeSixty’s market expansion in a rapidly evolving sports ...
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FanThreeSixty named winner of EVS C-Cast APPlied Challenge - 21 March 2016

EVS, the leading provider of live video technology for broadcast and new media productions, has selected FanThreeSixty as a winner of its 2016 C-Cast APPlied Challenge. The award recognizes FanThreeSixty for developing a new media experience that uses EVS’ C-Cast multimedia distribution platform to change the way fans experience and consume live content. FanThreeSixty was the first sports technology provider in the United States to utilize C-Cast technology to provide on-demand replay...
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How Sydney Cricket and Sports Ground Trust is getting a grip on fan engagement - 9 November 2016

Sporting venue owner shares how it is harnessing a wealth of digital data combined with consumer insight to improve loyalty. Over the past two years, the Sydney Cricket and Sports Ground Trust (SCG Trust) has been building what is touted as the southern hemisphere’s first fully connected stadium, providing a unique and integrated fan experience for its members and visitors. In 2014, the group struck a five-year partnership with FanThreeSixty (formerly Sporting Innovations) and adopted the US...
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FanCam brings user-generated content right to fans’ smart phones - 15 April 2016

Collaboration between Sony Ci and FanThreeSixty technologies enhance the fan experience at sporting events while generating better understanding of fan behaviors FanThreeSixty is giving sports fans a better mobile entertainment experience and helping teams and venues build stronger relationships with their fans, through its newest mobile feature, FanCam. Leveraging Sony Ci cloud-hosted technology, FanCam allows registered users of a team or venue’s mobile application to take pictures using ...
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