Archive by category: VenuesReturn
RSS

Learn how SMI uses FanThreeSixty to expand its fanbase and run effective sales campaigns - 6 March 2017

HELPING THE LEADER IN AMERICAN MOTORSPORTS ENTERTAINMENT TO: Unite data across its organization Share best practices across its venues Get visibility of new and existing fans Streamline the ticket sales process Enhance fan experience through mobile engagement Speedway Motorsports, Inc. (SMI) is a leading marketer, promoter, and sponsor of motorsports entertainment in the United States. SMI owns and operates eight premier speedway tracks across the country,...
Read More

Allianz Stadium wins global award for fan engagement technology - 3 June 2016

Congratulations to FanThreeSixty partner, Allianz Stadium for winning the 2016 StadiumBusiness Award in Venue Technology for its fan engagement technology. Located in Sydney, Australia at the Sydney Cricket Ground, Allianz Stadium is one of the country's premier sporting and entertainment venues. TheStadiumBusiness posted, "Two years and A$20m later, Allianz Stadium has established a new benchmark for stadium tech integrations built around a rigorous, multi-stakeholder approach to evaluat...
Read More

How Sydney Cricket and Sports Ground Trust is getting a grip on fan engagement - 9 November 2016

Sporting venue owner shares how it is harnessing a wealth of digital data combined with consumer insight to improve loyalty. Over the past two years, the Sydney Cricket and Sports Ground Trust (SCG Trust) has been building what is touted as the southern hemisphere’s first fully connected stadium, providing a unique and integrated fan experience for its members and visitors. In 2014, the group struck a five-year partnership with FanThreeSixty (formerly Sporting Innovations) and adopted the US...
Read More

FanCam brings user-generated content right to fans’ smart phones - 15 April 2016

Collaboration between Sony Ci and FanThreeSixty technologies enhance the fan experience at sporting events while generating better understanding of fan behaviors FanThreeSixty is giving sports fans a better mobile entertainment experience and helping teams and venues build stronger relationships with their fans, through its newest mobile feature, FanCam. Leveraging Sony Ci cloud-hosted technology, FanCam allows registered users of a team or venue’s mobile application to take pictures using ...
Read More

Grog police called in as SCG fans embrace bar ordering app AirService - 21 March 2016

Dominic Bressan shut down a bar at the Sydney Cricket Ground in February, and the co-founder of mobile ordering app AirService is proud of it. AirService, which raised $1.5 million in seed capital last September, had been selected by the SCG Trust and its in-stadium mobile app provider, US-based FanThreeSixty, to trial its food-and-beverage ordering plug-in at the Sydney Sevens rugby event. "They'd had problems with the previous app, the notifications didn't work too well an...
Read More

Paul Sergeant joins digital venue experts, PMY Group - 10 May 2016

PMY Group, the architects of the digital revolution occurring at major venues across Australia and New Zealand, have announced the appointment of Paul Sergeant, who served until recently as Chief Executive of Etihad Stadium, to its Board. After three and a half successful years at the helm of Etihad Stadium culminating in the delivery of a summer of events that included the world record breaking UFC193, the Speedway Grand Prix and Royal Edinburgh Military Tattoo, earlier this year Sergeant le...
Read More

Etihad Stadium chief Paul Sergeant resigns - 23 February 2016

THE man who brought Ultimate Fighting Championship to Melbourne has resigned as Etihad Stadium chief executive just weeks before the start of the AFL season. Englishman Paul Sergeant yesterday told staff he was leaving the post after more than three years in the job but did not give a clear reason for his departure. Stadium management ­denied he had tendered his ­resignation because of a scandal. An insider suggested the move was more likely linked to him “not being enough of ...
Read More

World Speedway comes to Melbourne - 24 October 2015

THE 2015 FIM Speedway World Champion will be crowned at Melbourne’s Etihad Stadium on October 24. The deal between BSI Speedway, the rights holder of the FIM Speedway Grand Prix (SGP) series, and Etihad Stadium is for five years, which means the event will be held at the state-of-the-art multi-purpose stadium until 2019. The last time world speedway came to Australia was 2002 in Sydney. Tickets for the event go on sale at 9:00am on Friday, October 10, starting from $49 for adults and $24.50 f...
Read More

Melbourne's 56,000-capacity Etihad Stadium set to host UFC 193 - 19 August 2015

The UFC has its home for its November return to Australia, and it’s a big one. Etihad Stadium, a venue used primarily for Australian-rules football and rugby, as well as concerts, will play host to UFC 193. UFC President Dana White tweeted news of the venue today after an initial report by the Sydney Morning Herald. UFC 193 takes place Sunday, Nov. 15, in Melbourne, Australia. Due to the time difference, the pay-per-view main card, which precedes prelims on FOX Sports 1 and UFC Fight Pass, ai...
Read More

CiscoLive: 'Stadium Vision' world first for Melbourne's Etihad Stadium - 19 March 2015

Cisco's new Stadium Vision is a high density in-stadium Wi-Fi combined with IPTV, designed to compete with broadcast TV due to the decline in live audience attendance at events. StadiumVision 4.0 is making its debut at Allianz stadium, and Etihad, which will see a more extensible and modular version of its end-to-end, HD IPTV (up to 4K resolution) solution, enabling broader, richer, content as part of its focus on the Internet of Things (IoT) in sports and entertainment venues through its Cisco...
Read More

Victory fans now closer to Etihad action - 8 July 2014

Etihad Stadium will set up its rectangular mode of seating for all five Melbourne Victory home games this coming Hyundai A-League season, including both blockbuster Melbourne derbies. By moving retractable seats in for each game at the venue during the 2014/15 season - the tenth in Hyundai A-League history - Victory fans will enjoy a closer to the pitch experience at the venue. Victory boss Kevin Muscat said he was delighted with the move saying closer to the action is better for all concern...
Read More

Allphones Arena CEO, Paul Sergeant off to Melbourne's Etihad Stadium - 4 July 2012

The man who once ran Millennium Stadium in Wales, Paul Sergeant, will replace retiring Etihad Stadium chief executive Ian Collins. Collins, the AFL’s former football operations manager, left the League 12 years ago to become boss of the new stadium. He announced his plans to depart earlier this year. Sergeant is currently the boss of Sydney’s Allphones Arena, he’s also worked at London’s Wembley Stadium and Brisbane’s Suncorp Stadium. “It is a new challenge for me and I am looking forwa...
Read More

Lingerie football league saunters into town to jeers and cheers - 2 June 2012

AMERICAN football was never meant to be a single entendre form of sport but the US, the land that gave the world pole dancing, has turned the game into a sort of azure joke. Lingerie football, a half-time diversion at Super Bowl Sunday, was made for television but the flesh and blood version arrives in Sydney next weekend. Half-time diversion ... Lingerie Football League players tour Brisbane yesterday. They play in Sydney next weekend. Photo: Michelle Smith Widespread protests have g...
Read More

Allphones Arena and Rod Laver Arena named as finalists for top global Live Arena award - 14 November 2011

Allphones Arena and Rod Laver Arena have been named as finalists in the Top Arena category for the 2011 Billboard Touring Awards. The arena has been a finalist for the third consecutive year and is up against its Melbourne cousin Rod Laver Arena for the first time. Judged on a time period between 1 October, 2010 and 30 September, 2011, the Billboard Touring Awards finalists for Top Arena include Allphones Arena, The O2 and Rod Laver Arena. Winners will be announced at the Billboard Touring Awar...
Read More

Former Wembley Director To Head Acer Arena In Sydney - 6 September 2010

Decorated venues manager Paul Sergeant will be the new GM of Sydney's 21,000-capacity Acer Arena. Australian venues operator AEG Ogden has moved swiftly by announcing Sergeant as the successor to David Humphreys, who earlier in the week was named GM of the new Perth Arena. The Western Australian arena will open in 2012 and will also be operated by AEG Ogden. Sergeant, who in 2007 was made an Officer of the Order of the British Empire (OBE) for services to the events industry, is already well kn...
Read More

Llanelli Scarlets appoint Paul Sergeant as new CEO -12 June 2009

The Scarlets have revealed that former Millennium Stadium chief executive has been appointed as their new CEO. Sergeant held the same position at Cardiff’s Millennium Stadium for three and a half years until 2006 before taking over as general manager of the Suncorp Stadium based in Brisbane. During his time in Cardiff he was recognised with an OBE for services to business. Sergeant said: “It’s a great honour and thrill for me to be joining the Scarlets at such an exciting point...
Read More

European exec is Suncorp Stadium's new General Manager - 1 February 2007

A leading European executive has been named as the new general manager of Brisbane's Suncorp Stadium. Paul Sergeant, 45, is the former chief executive of one of the world's premier venues, the 74,500 seat Millennium Stadium in Wales. Mr Sergeant has overseen 3,000 major events during his long career in sport and event management. He is also a former member of Wembley Stadium's executive board. Suncorp Stadium chief executive Geoff Donaghy described Mr Sergeant as a "global industry leader". He...
Read More

Flying the W flag after a win is tradition, but now it's changing - 20 October 2016

Chicago Cubs fans are showing their loyalty these days and not just after a North Side victory. For Cubs fans, the flying of the W flag after a victory is tradition. But now that tradition has evolved. The custom began in the 1930s. After home games, scoreboard operators would hoist either a white flag with a blue W or a blue flag with a white L, thus announcing the outcome to neighbors and elevated-train riders. The Cubs also installed two lights on top of the scoreboard to illuminate the flag...
Read More

The Chicago Cubs have 90-plus wins, but their real magic numbers are rising attendance numbers, TV ratings and sponsorship revenue - 29 September 2015

The Chicago Cubs have racked up more than 90 wins — No. 91 came Monday night in an extra-inning battle with the Kansas City Royals — for the first time since 2008 and, remarkably, only the sixth time since 1945, the last year the Chicago National League Ball Club appeared in the World Series. But those may not be the numbers that matter most to the Ricketts family of TD Ameritrade note and Cubs-ownership fame — and, arguably, to the sustained success of the team. Among the more riveting data...
Read More

A Conversation with Night Train Veeck - 17 February 2016

A little after Thanksgiving in 2012, I met up with Night Train Veeck, then a group sales executive with the White Sox, at Miller’s Pub for drinks and conversation. Baseball fans may recognize that last name: Night Train is the grandson of Bill Veeck Jr., former owner of the Chicago White Sox, and the son of Mike Veeck, the promotions director responsible for the infamous “Disco Demolition Night” at Comiskey Park in 1979. Night Train began interning with the Sox in 2010, becoming the third gen...
Read More

The St. Paul Saints welcomes in a new era of baseball at CHS Field - 27 May 2015

The St. Paul Saints have a new home in Lowertown at CHS Field. This new ballpark opened its doors to a sellout crowd and you can bet that they brought all the fun and excitement that is a Saints baseball game. Whether it's in stands behind home plate or on the grass in left field there is no bad place to watch! Published on May 27, 2015   Published by Visit St Paul 
Read More

St. Paul Saints' new ballpark gets high marks for sustainability - 19 May 2015

The St. Paul Saints are billing brand-new CHS Field as the "Greenest Ballpark in America." And while they may get an argument or two from any number of stadiums — including the big-league ballyard at the other end of the Green Line — they make a good case. CHS Field will include solar and water systems and an aggressive recycling program.  When the Saints begin their season Thursday night in downtown St. Paul, they will play in a ballpark that collects rainwater from atop a nearby building to...
Read More

Ecolab and Saints Partner on Green Efforts at CHS Field; Ecolab is an official sponsor of the “Greenest Ballpark in America” - 7 May 2015

CHS Field, home of the St. Paul Saints, was designed to be the “Greenest Ballpark in America,” with sustainability a key focus throughout construction. Ecolab Inc., the global leader in water, hygiene and energy technologies and services, signed on today as the founding partner of the ballpark’s environmentally responsible initiatives. Sustainability efforts at CHS field include recycling, solar power and water conservation and re-use. CHS Field will utilize recycling and composting to ensur...
Read More

The St. Paul Saints went marching out of Midway Stadium, marking end of an era - 29 August 2014

Three hours before game time at Midway Stadium on Thursday seemed to follow the same familiar ritual the St. Paul Saints have followed for the past 22 seasons as they prepared to face the Winnipeg Goldeyes. Players, arms crossed and talking, stood scattered around the tarp-covered field under an intermittent drizzle and dreary-gray skies. The first hint of barbecue smoke wafted from the nearby parking lot, signaling the arrival of the early die-hards, like the Miller family, who have been coming...
Read More

Competing with the American living room - 29 April 2014

The Minnesota Vikings and the St. Paul Saints say they treasure their fans and each team says they have designed their new facilities with those fans in mind. So, how many bells and whistles does a diehard fan need, anyway? Plenty, apparently. And giving fans what they want isn’t cheap. In fact, amenities can surpass construction costs like labor and steel, according to Chris Allphin, Van Wagner Sports and Entertainment vice president for team and venue services. A concourse view of the pl...
Read More

Lowertown Ballpark Update #1 - 12 June 2013

In this first in a series of regular updates, the City of Saint Paul takes you behind the scenes on construction of the Lowertown Regional Ballpark, the future home to the Saint Paul Saints, amateur and youth teams and other events. In this episode we'll learn about the architectural firm designing the facility, and the environmental clean up company readying the old Diamond Products factory for demolition.    Published on 12 June 2013  
Read More

St. Paul Saints keeping fun simple at Midway Stadium - 27 May 2013

    ST. PAUL — It’s a placid, mild Friday afternoon in the Twin Cities. The towns’ beloved but beleaguered Major League Baseball team is out of town, about to put the finishing touches on a 10-game losing streak in one-hit fashion. Spring’s final gasp wisps through the air on the east side of the Mississippi River. The hum of slowly mounting rush-hour traffic can be heard rising off the interchange of Highway 280 and Interstate 94. Here, in an industrial, r...
Read More

Mike Veeck talks about the St Paul Saints' new stadium in Lowertown - 14 May 2013

The location of a new professional sports stadium is critical to building support -- public and private, financial and emotional. Perhaps there's no better example than the new stadium for the St. Paul Saints, to be built in Lowertown -- a now trendy part of St. Paul. It's a unique location for a team that is equally out of the ordinary. Published on May 14, 2013.    Greater MSP Business Show  
Read More

A Veeck is back working for the White Sox - 12 September 2012

Sunday was Grandparents' Day at U.S. Cellular Field. The person in charge of group sales for the event, according to a sign spotted at the ballpark, was one "Night Train Veeck." Was this some kind of gag? Is there such a person as a Night Train Veeck? And, if so, does it mean that a member of the legendary Veeck baseball family has once more been turned loose upon our fair city? A call to the number on the advertisement provided quick answers. “Train,” came the voice on the other end of the p...
Read More

Mike Veeck championing stadium for St. Paul Saints - 2 May 2012

St. Paul Saints' Midway Stadium is crumbling. Ask anyone on the team, and many lawmakers in the city and state Legislature, and it's the common refrain. "Midway's great, but it's time to move on," says Kevin Millar, former St. Paul Saint and World Series winner with the Boston Red Sox. Constructed in 1982, Midway Stadium, near Energy Park, was designed as a civic ballpark to be open to the public. It has since undergone two expansions, and currently seats over 6,000. Thirty years on, Midway reta...
Read More

Mike Veeck couldn't stay away - 5 May 1991

Jericho the Miracle Dog fetches foul balls. Fans behind the first-base dugout get their hair  and a blind radio announcer broadcasts from the press box. Visiting Municipal Stadium for a Florida State League game, you`d think Bill Veeck were still alive. Veeck died in 1986. But his willingness to try any promotion that would put people in the seats lives on in his son Mike, president of the Pompano Beach Class A team known as the Miracle. `My dad and I were great friends for a long time...
Read More

Chelsea Football Club and Levy Restaurants team up to achieve joint goals - 12 August 2014

Chelsea Football Club and Levy Restaurants team up to achieve joint goals Chelsea Football Club and Levy Restaurants UK announce strategic partnership Press Release Compass Group news teamTuesday 12 August 2014   Chelsea Football Club and Levy Restaurants UK announce strategic partnership Chelsea Football Club and Levy Restaurants UK, the sport, leisure and hospitality business of Compass Group UK & Ireland, have agreed an international partnership, reinforcing the relationship betw...
Read More

ANZ Stadium prepares to host US college football game that will be watched by 30 million Americans - 2 August 2016

We've seen NRL grand finals, State of Origin blockbusters, Bledisloe Cup Tests, football internationals and AFL finals... but it’s been a long time between Budweisers since gridiron posts went up at ANZ Stadium. On Wednesday, 24 days out from the opening match of the US college football season, which has been dubbed the Sydney Cup, a set of fluro yellow goalposts are in place at ANZ Stadium as organisers run through the huge logistics of hosting a game that will be watched by 30 million Ameri...
Read More

All Blacks vs. Ireland, Eagles vs. Maori ABs Confirmed - 16 February 2016

U.S.A. Rugby has confirmed that the All Blacks will take on Ireland at Soldier Field in Chicago on November 5th. At the same time a fixture between the Maori All Blacks and the Eagles has been confirmed for the day before at Toyota Park. The event is being called "The Rugby Weekend. Ryan Crotty from the All Blacks and Tommy Bowe from Ireland, as well as Padraig Power from the IRFU, Nigel Cass from the NZRU, Nigel Melville from U.S.A. Rugby, and Bart Campbell from TLA Worldwide attended a press c...
Read More

Tottenham Hotspur and Juventus to headline Melbourne’s International Champions Cup in 2016 - 18 December 2015

EURO giants Juventus and Tottenham will headline a revamped International Champions Cup tournament in Melbourne next July, that will also include Melbourne Victory. The local powerhouse will be the first A-League side to feature and will kick-off the event against Juventus at the MCG on July 23 2016. The other change will be the addition of a fourth side, to be confirmed in February. Paul Pogba and Harry Kane, two of the hottest young stars in world football, will light up the tournament with o...
Read More

Sydney's ANZ Stadium to host Opening match of 2016 College Football season - 29 November 2015

SYDNEY has secured one of the hottest sporting events in the world with the University of California Golden Bears to play the University of Hawaii Rainbow Warriors in the opening game of the 2016 National Collegiate Athletic Association (NCAA) College Football Championships at ANZ Stadium. The two famous American colleges will contest the first-ever regular-season match played in Sydney on Saturday 27 August, with the College football blockbuster to be televised live in an event...
Read More

RLWC2017 announce NZME as official media partner - 30 November 2016

Rugby League World Cup 2017 (RLWC2017) is delighted to announce New Zealand Media and Entertainment (NZME) as the tournament’s Official Media Partner in New Zealand. NZME is one of New Zealand’s leading media and entertainment businesses with its brands connecting with over 3 million Kiwis. NZME is in the homes, cars and devices of New Zealanders as it delivers quality content across its multiple radio, print and digital platforms, making the company the natural media partner for RLWC2017. As...
Read More

AccorHotels partners with the 2017 Rugby League World Cup - 15 February 2017

Accor Hotels has been named the Official Accommodation Partner of the Rugby League World Cup 2017 (RLWC2017) taking placing in Australia, New Zealand and Papua New Guinea from 27 October until 2 December 2017. The countdown is on for international rugby league’s pinnacle international event with games set to be played in Auckland, Brisbane, Cairns, Canberra, Christchurch, Darwin, Hamilton, Melbourne, Perth, Port Moresby, Sydney, Port Moresby and Wellington. The partnership with the RLWC2017 w...
Read More

Rugby League World Cup boss Andrew Hill says tournament will leave a legacy - 12 February 2017

Rugby League World Cup CEO Andrew Hill is predicting this year's tournament will be the best ever. That's not such an outlandish claim considering the patchy history of the code's global spectacle, but with 256 days until the event Hill is in an optimistic mood about what lies ahead. Hill, who is based in Sydney, is a former general manager of the Eels and was working for the NRL before taking on his current role. Although New Zealand won a joint bid with Australia to co-host this year's World ...
Read More

RLWC2017's first New Zealand community ambassadors inducted - 3 February 2017

The Rugby League World Cup 2017 Organising Committee has welcomed the first of the tournament's New Zealand Community Ambassadors at an event held in Auckland. In front of New Zealand Sport and Recreation Minister Dr Jonathan Coleman and RLWC2017 CEO Andrew Hill, the first of a 100-strong team of Community Ambassadors received their uniform from RLWC2017 Chief Ambassador NZ, Sir Peter Leitch. "Our Rugby League World Cup Community Ambassadors are passionate advocates of the sport and understand...
Read More

RLWC2017 announce Oil Search as tournament partner in PNG - 1 February, 2017

Oil Search, an oil and gas exploration and development company who first established themselves in Papua New Guinea (PNG) in 1929, have long supported the development of sport, including rugby league, throughout the country. In 2015, the RLWC2017 Organising Committee (OC) announced PNG as "Hosting Partner" alongside co-hosts Australia and New Zealand, with the country to stage the PNG Kumuls’ three pool matches against Wales (28 October), Ireland (5 November) and the USA (12 November). Andrew...
Read More

Rugby League World Cup 2017 ticket prices announced - 11 October 2016

Rugby League World Cup 2017 (RLWC2017) has announced its fan-friendly ticket pricing for next year's tournament to be co-hosted by Australia and New Zealand from 27 October to 2 December. Fans are encouraged to purchase early to secure the best seats at the lowest prices, starting from $10 for kids and concessions, $20 for adults and $45 for a family of four. The ticket pricing reflects the RLWC2017 organising committee’s vision of having next year’s tournament seen by more fans than ever bef...
Read More

Suncorp Stadium to host RLWC2017 Semi and Final -19 July 2016

In a major sporting coup for Brisbane, Suncorp Stadium will host a semi-final AND the final of Rugby League World Cup 2017. Details of the RLWC 2017 draw were announced today. On hand for the announcement were the captains of Papua New Guinea (David Mead), Australia (Cameron Smith) and New Zealand (Jesse Bromwich). The semi-final will be played on Friday 24th November 2017 with the final the following Saturday, 2nd December 2017. Queensland also secured six additional pool games - three in To...
Read More

New Zealand to host seven games for Rugby League World Cup 2017 - 19 July 2016

The 2017 Rugby League World Cup will see seven matches hosted in New Zealand. This country has missed out on the final - which will be staged across the Tasman, just like in 2008 - but fans in Auckland, Wellington, Christchurch and Hamilton will be able to soak up action from tournament. It was confirmed at the official tournament draw today that the Kiwis will be joined by Samoa, Tonga and Scotland in pool action, with matches to be played across the North and South islands. All three Kiwis po...
Read More

Major Events Fund invests in Rugby League World Cup

2017 Economic Development Minister Steven Joyce and Sport and Recreation Minister Jonathan Coleman today announced up to $1.35 million will be invested, through the Major Events Development Fund (MEDF), to help New Zealand co-host the Rugby League World Cup 2017 with Australia. “The Rugby League World Cup 2017 is expected to deliver strong economic benefits for New Zealand, particularly as New Zealand will host a home semi-final game,” Mr Joyce says. “As one of the host nations, New Zealand ...
Read More

Minnesota - you're on the clock for Super Bowl LII - 6 February, 2016

We asked and you delivered. Hundreds of Minnesotans from across the state submitted videos to the Minnesota Super Bowl Host Committee to create a virtual handoff – a video representing the Super Bowl game ball traveling across Minnesota before landing at U.S. Bank Stadium, the site of Super Bowl LII. The video was debuted this morning at the official handoff ceremony after NFL Commissioner Roger Goodell delivered the game ball to Minnesota.  "The game ball belongs to our entire state, and we ...
Read More

Super résumé leads to Super Bowl gig - 4 February 2017

Shorewood native Andrea Mokros will have an extra burst of adrenaline coursing through her veins when Super Bowl LI kicks off Sunday in Houston. Mokros has been stationed in Houston for a week, paying close attention to every detail and nuance of America’s biggest annual sports and party spectacle. That’s because she is the vice president of communications and events of the Minnesota Super Bowl Host Committee, which will plan and execute Super Bowl LII at U.S. Bank Stadium in Minneapolis on F...
Read More

mrblairhughes - Miami Dolphins Hard Rock Stadium Fan Experience Recap - 27 October 2016

Landing in a sunny and humid Miami at 7am after having caught an overnight flight from Los Angeles I hit the ground running by dropping my gear off at my airport hotel and arranging an Uber out to Hard Rock Stadium for my meeting with the Dolphins and the game against rivals Buffalo.  As luck would have it I was able to book an Uber at 9am out to the stadium using a game day code that only cost me $2.99USD and dropped me off hassle free in the designated Uber Tailgate section, which was a sho...
Read More

Investing in the Future Fan Experience - Chip Bowers and the Golden State Warriors' CMO - 12 November 2015

Chip Bowers, CDO & CMO of the 2015 National Championship NBA team Golden State Warriors, provides the Closing Keynote presentation to the 10th anniversary Sierra CXO Summit. He provides a comprehensive insight to the goals, intentions and development plans of the Warriors' new stadium which is being built in San Francisco. The Sierra CXO Summit is a catalyst for connecting leading executives, entrepreneurs, innovators and investors together in a dynamic and interactive experience focused o...
Read More

mrblairhughes - Denver Broncos Sports Authority Field Fan Experience Recap (24 October 2016 - Denver Broncos vs Houston Texans) -28 October 2016

Flying to Denver Monday morning and I’m up at 4.30am to fly from Miami to Denver, Colorado for tonight’s Denver Broncos game at Sports Authority Field. After an airport blueberry bagel breakfast I’m on my way for a four hour flight over the USA and into rocky mountain country. I quickly dump my bags at my airport hotel and catch the shuttle back to the airport to get the train to the game. I’ve chosen airport hotels on this trip as a smart decision given my tight sched...
Read More

Kansas City Royals Fans Save Puppy Left in Hot Car for Hours - 23 June 2016

When Michael Warner heard a yelp, he knew something wasn't right. Leaving Sunday's Kansas City Royals baseball game early, Warner and his family heard the screams coming from the parking lot at Kauffman Stadium, according to the Kansas City Star. When they finally located the car from which the panicked shrieks were coming, the family realized it was a young puppy, trapped in the sweltering vehicle. “First I was like, there better not be a baby in a car. I walked over and started looking throu...
Read More

Royals’ fans leave behind some interesting things when visiting Kauffman Stadium - 28 September 2015

If you've been to a baseball game at Kauffman Stadium, you may have noticed someone leaving an umbrella or a baseball glove in the stands, or perhaps even a credit card. And with the Royals beating season attendance records, they're seeing a lot more of this. "We pulled in the driveway Friday night when we got home, and my daughter is like, ‘you don`t have my purse?’" recalled Michelle Schultz, who attended the Royals game Friday night. It happens to the best of us. You're having a good time ...
Read More

BALLPARKS HIT HOME RUN NUMBERS DURING WORLD SERIES; AT&T Park and Kauffman Stadium adapt for World Series crowds - November 11, 2014

The San Francisco Giants were making their third World Series appearance in the last five years. The Kansas City Royals were saying hello to the World Series for the first time since 1985. When it was over after seven scintillating games and the playoff-prolific Giants escaped the playoff-neophyte Royals, one thing was certain: fans at both San Francisco’s AT&T Park and Kansas City’s Kauffman Stadium had the experience of a lifetime, and the venues were the recipients of the additional exp...
Read More

Major League Baseball, Budweiser and TEAM Coalition Encouraged Fans to be a Good Sport At the 2014 MLB World Series - 22 October 2014

As the Kansas City Royals and the San Francisco Giants took the field in Game One of the 2014 World Series®, Stephen Stras was able to watch the exciting contest in person at Kauffman Stadium. Mr. Stras and his guest were treated to the game as a thank you for being responsible fans. He was selected as one of the two grand prize winners of the League-wide "Responsibility Has Its Rewards" Sweepstakes for designated drivers. Mr. Stras, a Royals fan from Overland Park, was randomly chosen from amon...
Read More

Kansas City Royals To Host Peanut-Free Events For People With Allergies - 25 April 2014

The Kansas City Royals said on Thursday that they would offer special events at select games for those with severe peanut allergies. The announcement was a victory for Janna Miller of Knob Noster, Mo. In March, Miller started a Facebook group to encourage allergy-sensitive events at Royals games after noticing none listed on this season’s schedule. Her son, Weston, was diagnosed with a severe peanut allergy when he was three. Weston, who is now 10, had been to peanut-free events at Royals games...
Read More

Food Allergy: Connect, Share, Thrive (KC) - Get the Royal Treatment at Kauffman Stadium - Undated

Hey all you baseball fans, get ready for a night at the K.  As you may have heard on  KSHB, the Kansas City Royals are offering a peanut controlled suite for families who are dealing with food allergies.  It was my privilege to be invited to take a sneak peak at this exclusive offering so that I might share it with you.  Here’s what you can expect: You will come to Gate C where you will enter the handsome lobby and be greeted by a Royals employee. A Royals Guest Services Representative  ...
Read More

mrblairhughes - Fun, Free, Fabulous: 2015 Netball World Cup FanFEST Review

Fun. Free. Fabulous. This was the slogan for the recent FanFEST held in August at Sydney’s AllPhones Arena as part of the 2015 Netball World Cup (NWC2015) and what a spectacle for the senses it proved to be for fans who travelled far and wide for the sport’s premier tournament. The sport of netball in Australia is a success story that continues to set new benchmarks as a result of record-breaking crowds in the ANZ Championship, an ever-expanding number of corporate partnerships, huge rises in...
Read More

NFL Sets Date For Super Bowl LII In Minnesota (the Bold North) - 11 May 2016

The National Football League has set February 4, 2018 as the date for Super Bowl LII, to be played in Minnesota's new U.S. Bank Stadium. "Super Bowl LII is our opportunity to showcase Minnesota to the world; all that life in the Bold North has to offer, and our incredible hospitality," said Maureen Hooley Bausch, CEO of the Minnesota Super Bowl Host Committee. "While our bold new stadium plays host to the biggest event of the year, our community will host thousands of members of the media and m...
Read More

Things you need to know about Tim Miller, COO of Richmond 2015 (2015 UCI Road Cycling World Champs)

Tell us the basics: Who are you, what’s your company’s name and how long have you been at this company? I’m Tim Miller, the chief operating officer at Richmond 2015, the organizing committee for the 2015 UCI Road World Championships (Sept. 19-27, 2015) and the 2014 USA Cycling Collegiate Road Nationals (May 2-4, 2014). I founded the organization in 2003 as the CapTech Foundation, which operated the CapTech Classic cycling event until 2006. The organization became Richmond 2015 in May of 2011....
Read More

Minnesota Super Bowl Host Committee Appoints Communications Executive - 25 August 2015

The Minnesota Super Bowl Host Committee today announced the hiring of Andrea Mokros as Vice President of Communications to oversee media engagement and outreach efforts around Super Bowl LII, which Minneapolis will host in February 2018. Andrea Mokros is tasked with showcasing opportunity, personality of Minnesota and Bold North. "Super Bowl LII is a platform to showcase Minnesota's engaged business community, innovative and progressive lifestyle and beautiful attractions to the world," said Ho...
Read More

Mokros appointed to Super Bowl LII Host Committee - 25 August 2015

Andrea Mokros’ public relations career has taken her to Gov. Mark Dayton’s office, President Obama’s White House and now the National Football League’s Super Bowl. Mokros announced Tuesday that she’s returning to Minnesota to oversee media and outreach for the Super Bowl Host Committee, which will run the event at U.S. Bank Stadium in 2018. The Vikings’ new $1.1 billion home won’t open until next summer, but the state has already won the bid to host the big game. Since Host Committee CE...
Read More

Orlando Magic uses Wi-Fi to improve connections with fans

Te ability to better understand their fans was a key driver for the Orlando Magic's to introduce a wi-fi network. “Fans have to opt in [to the marketing program] and it’s very valuable for us if they do,” according to the Magic;s VP of Technology, Jeff Lutes. . And it’s all based on data accumulated via the network the Magic made sure it owned ac. Lutes said. “It sets the stage for more personalized messages down the road.”
Read More

Connecting up the NFL: using technology to improve fan experience

Attending the recent Seattle Seahawks CIO summit, Benjamin Robbins caught up with George Scott, director of digital for the NFL. Scott stated: “The fan experience is fundamentally changing.” Fans are engaged with the game, other spectators, services and friends “from the moment they leave their house, throughout the game, and until they get back home”. Connectivity is an essential part of game day.The NFL’s digital transformation is ensuring supporters stay connected and encouraging a ...
Read More