Archive by category: EventsReturn
RSS

Golden State Warriors, Chatfuel debut Facebook Messenger bot for NBA Playoffs

Known as a tech-first organization from ownership down to the 12th player on the bench, the Golden State Warriors have ventured into the artificial intelligence bot realm, partnering with Chatfuel, a platform that creates bots for Facebook. The Warriors first started having conversations about a Facebook Messenger bot, now called the Warriors Playoffs Assistant, during the early stages of the 2016-17 season. Senior Director of Digital Jeremy Thum said that the “possibilities were endless” w...
Read More

How Sydney Cricket and Sports Ground Trust is getting a grip on fan engagement - 9 November 2016

Sporting venue owner shares how it is harnessing a wealth of digital data combined with consumer insight to improve loyalty. Over the past two years, the Sydney Cricket and Sports Ground Trust (SCG Trust) has been building what is touted as the southern hemisphere’s first fully connected stadium, providing a unique and integrated fan experience for its members and visitors. In 2014, the group struck a five-year partnership with FanThreeSixty (formerly Sporting Innovations) and adopted the US...
Read More

FanCam brings user-generated content right to fans’ smart phones - 15 April 2016

Collaboration between Sony Ci and FanThreeSixty technologies enhance the fan experience at sporting events while generating better understanding of fan behaviors FanThreeSixty is giving sports fans a better mobile entertainment experience and helping teams and venues build stronger relationships with their fans, through its newest mobile feature, FanCam. Leveraging Sony Ci cloud-hosted technology, FanCam allows registered users of a team or venue’s mobile application to take pictures using ...
Read More

Grog police called in as SCG fans embrace bar ordering app AirService - 21 March 2016

Dominic Bressan shut down a bar at the Sydney Cricket Ground in February, and the co-founder of mobile ordering app AirService is proud of it. AirService, which raised $1.5 million in seed capital last September, had been selected by the SCG Trust and its in-stadium mobile app provider, US-based FanThreeSixty, to trial its food-and-beverage ordering plug-in at the Sydney Sevens rugby event. "They'd had problems with the previous app, the notifications didn't work too well an...
Read More

Paul Sergeant joins digital venue experts, PMY Group - 10 May 2016

PMY Group, the architects of the digital revolution occurring at major venues across Australia and New Zealand, have announced the appointment of Paul Sergeant, who served until recently as Chief Executive of Etihad Stadium, to its Board. After three and a half successful years at the helm of Etihad Stadium culminating in the delivery of a summer of events that included the world record breaking UFC193, the Speedway Grand Prix and Royal Edinburgh Military Tattoo, earlier this year Sergeant le...
Read More

Etihad Stadium chief Paul Sergeant resigns - 23 February 2016

THE man who brought Ultimate Fighting Championship to Melbourne has resigned as Etihad Stadium chief executive just weeks before the start of the AFL season. Englishman Paul Sergeant yesterday told staff he was leaving the post after more than three years in the job but did not give a clear reason for his departure. Stadium management ­denied he had tendered his ­resignation because of a scandal. An insider suggested the move was more likely linked to him “not being enough of ...
Read More

World Speedway comes to Melbourne - 24 October 2015

THE 2015 FIM Speedway World Champion will be crowned at Melbourne’s Etihad Stadium on October 24. The deal between BSI Speedway, the rights holder of the FIM Speedway Grand Prix (SGP) series, and Etihad Stadium is for five years, which means the event will be held at the state-of-the-art multi-purpose stadium until 2019. The last time world speedway came to Australia was 2002 in Sydney. Tickets for the event go on sale at 9:00am on Friday, October 10, starting from $49 for adults and $24.50 f...
Read More

Melbourne's 56,000-capacity Etihad Stadium set to host UFC 193 - 19 August 2015

The UFC has its home for its November return to Australia, and it’s a big one. Etihad Stadium, a venue used primarily for Australian-rules football and rugby, as well as concerts, will play host to UFC 193. UFC President Dana White tweeted news of the venue today after an initial report by the Sydney Morning Herald. UFC 193 takes place Sunday, Nov. 15, in Melbourne, Australia. Due to the time difference, the pay-per-view main card, which precedes prelims on FOX Sports 1 and UFC Fight Pass, ai...
Read More

Victory fans now closer to Etihad action - 8 July 2014

Etihad Stadium will set up its rectangular mode of seating for all five Melbourne Victory home games this coming Hyundai A-League season, including both blockbuster Melbourne derbies. By moving retractable seats in for each game at the venue during the 2014/15 season - the tenth in Hyundai A-League history - Victory fans will enjoy a closer to the pitch experience at the venue. Victory boss Kevin Muscat said he was delighted with the move saying closer to the action is better for all concern...
Read More

Allphones Arena CEO, Paul Sergeant off to Melbourne's Etihad Stadium - 4 July 2012

The man who once ran Millennium Stadium in Wales, Paul Sergeant, will replace retiring Etihad Stadium chief executive Ian Collins. Collins, the AFL’s former football operations manager, left the League 12 years ago to become boss of the new stadium. He announced his plans to depart earlier this year. Sergeant is currently the boss of Sydney’s Allphones Arena, he’s also worked at London’s Wembley Stadium and Brisbane’s Suncorp Stadium. “It is a new challenge for me and I am looking forwa...
Read More

Lingerie football league saunters into town to jeers and cheers - 2 June 2012

AMERICAN football was never meant to be a single entendre form of sport but the US, the land that gave the world pole dancing, has turned the game into a sort of azure joke. Lingerie football, a half-time diversion at Super Bowl Sunday, was made for television but the flesh and blood version arrives in Sydney next weekend. Half-time diversion ... Lingerie Football League players tour Brisbane yesterday. They play in Sydney next weekend. Photo: Michelle Smith Widespread protests have g...
Read More

Allphones Arena and Rod Laver Arena named as finalists for top global Live Arena award - 14 November 2011

Allphones Arena and Rod Laver Arena have been named as finalists in the Top Arena category for the 2011 Billboard Touring Awards. The arena has been a finalist for the third consecutive year and is up against its Melbourne cousin Rod Laver Arena for the first time. Judged on a time period between 1 October, 2010 and 30 September, 2011, the Billboard Touring Awards finalists for Top Arena include Allphones Arena, The O2 and Rod Laver Arena. Winners will be announced at the Billboard Touring Awar...
Read More

Former Wembley Director To Head Acer Arena In Sydney - 6 September 2010

Decorated venues manager Paul Sergeant will be the new GM of Sydney's 21,000-capacity Acer Arena. Australian venues operator AEG Ogden has moved swiftly by announcing Sergeant as the successor to David Humphreys, who earlier in the week was named GM of the new Perth Arena. The Western Australian arena will open in 2012 and will also be operated by AEG Ogden. Sergeant, who in 2007 was made an Officer of the Order of the British Empire (OBE) for services to the events industry, is already well kn...
Read More

European exec is Suncorp Stadium's new General Manager - 1 February 2007

A leading European executive has been named as the new general manager of Brisbane's Suncorp Stadium. Paul Sergeant, 45, is the former chief executive of one of the world's premier venues, the 74,500 seat Millennium Stadium in Wales. Mr Sergeant has overseen 3,000 major events during his long career in sport and event management. He is also a former member of Wembley Stadium's executive board. Suncorp Stadium chief executive Geoff Donaghy described Mr Sergeant as a "global industry leader". He...
Read More

ESPN SC Featured - Presenting The Cubs' World Series Rings: The Ring Bearers - 17 April 2017

For 108 years Chicago Cubs fans waited, but in 2016 the unthinkable happened as the “lovable losers” became champions. To honor their fans, the Cubs held a contest to make a dream come true for 20 of their most loyal fans: presenting the World Series rings. Published on Apr 17, 2017  
Read More

Cubs trophy seen as nearly 'a religious artifact' - 19 January 2017

The Chicago Cubs World Series trophy seems to have taken on special meaning for thousands of fans who have waited for hours to see it in the Twin Cities and elsewhere. “It's almost becoming a religious artifact of some sort,” said Allen Hermeling, senior director of corporate partnerships for the Cubs, who accompanied the trophy. The estimated 5 million people who turned out for the parade and celebration in Chicago in November put that event in the top 10 of mass gatherings w...
Read More

Toyota Tundra Carries Ten-Foot-Tall World Series Trophy During Cubs Victory Parade - 4 November 2016

Toyota, the official automotive sponsor of the Chicago Cubs and Wrigley Field, congratulates the Cubs on their historic World Series Championship! During the World Series victory parade, a ten-foot-tall replica of the World Series trophy will be carried in the bed of a 2017 Toyota Tundra. A second Tundra will carry Clark, the official mascot of the Cubs, who will be waving to fans along the parade route. A RAV4, featuring an exclusive Cubs wrap, will round out the lineup. Last year, the Cubs an...
Read More

Flying the W flag after a win is tradition, but now it's changing - 20 October 2016

Chicago Cubs fans are showing their loyalty these days and not just after a North Side victory. For Cubs fans, the flying of the W flag after a victory is tradition. But now that tradition has evolved. The custom began in the 1930s. After home games, scoreboard operators would hoist either a white flag with a blue W or a blue flag with a white L, thus announcing the outcome to neighbors and elevated-train riders. The Cubs also installed two lights on top of the scoreboard to illuminate the flag...
Read More

Chicago Cubs and Toyota announce Legacy Partnership - 21 August 2015

The Chicago Cubs and Toyota have announced a long-term Legacy Partnership establishing Toyota as the Official Vehicle of the Chicago Cubs and Wrigley Field. As part of the extended partnership, Toyota's logo will be represented on the panel beneath the Wrigley Field Marquee at the corner of Clark and Addison streets. In addition to having a presence below the Wrigley Field Marquee, Toyota continues their presenting sponsorship of in-game manager challenges and umpire reviews, and the company wi...
Read More

A Conversation with Night Train Veeck - 17 February 2016

A little after Thanksgiving in 2012, I met up with Night Train Veeck, then a group sales executive with the White Sox, at Miller’s Pub for drinks and conversation. Baseball fans may recognize that last name: Night Train is the grandson of Bill Veeck Jr., former owner of the Chicago White Sox, and the son of Mike Veeck, the promotions director responsible for the infamous “Disco Demolition Night” at Comiskey Park in 1979. Night Train began interning with the Sox in 2010, becoming the third gen...
Read More

Baseball's Bill Veeck Changed The Pitch Of The National Pastime - 11 June 2016

Bill Veeck's surname rhymes with deck. As in how he KO'd baseball's tradition. A transformational baseball owner, Bill Veeck: Changed the makeup of stadiums, players and fans. Signed the first black player in the American League. Turned venues into carnivals. Produced Cleveland's last World Series triumph. Hired the first black front-office executive. Put the Go in Chicago's pennant-winning Go-Go Sox of 1959. Added names to uniforms and pregame shows to radio. Made millions of doll...
Read More

The funniest man in baseball is having the last laugh - 29 April 2015

Minor league promotions guru Mike Veeck has built a profitable empire of minor league baseball teams, including the St. Paul Saints. Mike Veeck has been called the funniest man in baseball. Veeck's slogan is "Fun is Good,'' and his teams host some of the most entertaining -- and outrageous -- promotions in all of sports. Who else would hire a dog or pig to deliver baseballs to the umpire or have mimes perform instant replays? Who else would lock fans out of the stadium to set an all-time attenda...
Read More

Mike Veeck Preaches Fan First Fun for St. Paul Saints - 1 March 2015

Outside of players and managers, there are few names in baseball that are as recognizable as the name Veeck. It is a name that is on equal standing with such legendary baseball figures as George Steinbrenner, Ken Burns, and Bill James. Many recognize the name Bill Veeck as a Hall of Fame owner, but it is his son, Mike Veeck, that has taken his personal passion for the game and built the most highly successful independent league baseball team in North America, the St. Paul Saints. Mike’s father...
Read More

The St. Paul Saints went marching out of Midway Stadium, marking end of an era - 29 August 2014

Three hours before game time at Midway Stadium on Thursday seemed to follow the same familiar ritual the St. Paul Saints have followed for the past 22 seasons as they prepared to face the Winnipeg Goldeyes. Players, arms crossed and talking, stood scattered around the tarp-covered field under an intermittent drizzle and dreary-gray skies. The first hint of barbecue smoke wafted from the nearby parking lot, signaling the arrival of the early die-hards, like the Miller family, who have been coming...
Read More

Competing with the American living room - 29 April 2014

The Minnesota Vikings and the St. Paul Saints say they treasure their fans and each team says they have designed their new facilities with those fans in mind. So, how many bells and whistles does a diehard fan need, anyway? Plenty, apparently. And giving fans what they want isn’t cheap. In fact, amenities can surpass construction costs like labor and steel, according to Chris Allphin, Van Wagner Sports and Entertainment vice president for team and venue services. A concourse view of the pl...
Read More

Prince “Mission Impossible” in St. Paul - 7 February 2014

It was the Fall of 1996. As I was showing the ballroom of the Saint Paul Hotel to a group of five people for a future wedding, I heard a voice call out, “John, John are you there?” Wearing a black baseball cap, Bill Murray walked into the promenade and, moments later, he and I stood face to face. Graciously he pardoned himself, and then asked, “Hey, John, could you help me with something?” The group I was escorting didn’t mind being interrupted by such a celebrity as Mr. Murray. Standing...
Read More

What's It Like to Work for the Chicago White Sox? - 23 August 2013

William “Night Train” Veeck—known as “Train” to his friends—is the grandson of Baseball Hall of Famer Bill Veeck. Bill was a promoter of Major League Baseball and also had ownership interests in the Chicago White Sox, St. Louis Browns, and Cleveland Indians. I spoke with Train about his grandfather and his own work in baseball, working for the White Sox. What was it like growing up in a baseball family? Besides your grandfather, your father Mike has ownership interests in several mino...
Read More

Lowertown Ballpark Update #1 - 12 June 2013

In this first in a series of regular updates, the City of Saint Paul takes you behind the scenes on construction of the Lowertown Regional Ballpark, the future home to the Saint Paul Saints, amateur and youth teams and other events. In this episode we'll learn about the architectural firm designing the facility, and the environmental clean up company readying the old Diamond Products factory for demolition.    Published on 12 June 2013  
Read More

Night Train Veeck Carries on a Baseball Legacy on South Side - 11 June 2013

As crews power washed the concourse and upper decks at U.S. Cellular Field, William Night Train Veeck found a pair of dry seats, settled into the empty stadium and explained how the game day experience means absolutely everything. “The [team’s] performance helps. Icing on the cake. When it’s great, it’s great, and when the team is not doing so well, it really stands out that we control the full experience ... the amount of fun that fans have, which is the most important thing to me, the expe...
Read More

St. Paul Saints keeping fun simple at Midway Stadium - 27 May 2013

    ST. PAUL — It’s a placid, mild Friday afternoon in the Twin Cities. The towns’ beloved but beleaguered Major League Baseball team is out of town, about to put the finishing touches on a 10-game losing streak in one-hit fashion. Spring’s final gasp wisps through the air on the east side of the Mississippi River. The hum of slowly mounting rush-hour traffic can be heard rising off the interchange of Highway 280 and Interstate 94. Here, in an industrial, r...
Read More

Mike Veeck dusts off one of his father's old ideas to crowdsource the umpiring at a Saints game - 17 May 2013

The left-handed batter tried to check his swing in the first inning. In a reflex honed through thousands of innings behind the plate, Dwight Childs, a catcher for the St. Paul Saints of the independent American Association, pointed up the third-base line, appealing for a swinging strike call. But there was no umpire there — or at second, or at first or even behind the plate at Midway Stadium. The game’s final arbiter, a man in a flowing black robe that flapped in the breeze, stood with his arm...
Read More

A Veeck is back working for the White Sox - 12 September 2012

Sunday was Grandparents' Day at U.S. Cellular Field. The person in charge of group sales for the event, according to a sign spotted at the ballpark, was one "Night Train Veeck." Was this some kind of gag? Is there such a person as a Night Train Veeck? And, if so, does it mean that a member of the legendary Veeck baseball family has once more been turned loose upon our fair city? A call to the number on the advertisement provided quick answers. “Train,” came the voice on the other end of the p...
Read More

Saints are no angels; Edgy promos are part of the game for team's GM - 17 August 2012

Ever wonder who gets to approve the weird and often wonderful promotions at the St. Paul Saints games? That would be general manager Derek Sharrer, who gave the go-ahead for such edgy giveaways as the Larry Craig "bobblefoot" and the spinning bobblehead commemorating the Coleman-Franken recount. Such headline-grabbing promotions are as much a team effort as what takes place on the field at Midway Stadium, said Sharrer, who's in his eighth year as Saints' GM and executive vice president and 18th...
Read More

Minor league Saints hosting night for atheists - 12 July 2012

For one day next month, the St. Paul Saints minor league baseball team will become the Aints. The Saints, known for off-the-wall promotions in the team’s 20-year history, will have a theme night on Aug. 10 titled “A Night of Unbelievable Fun,” sponsored by the Minnesota Atheists. While the team’s staff generates many of the Saints’ promotions and giveaways, several ideas come from outside sponsors. This promotion fell into the second category, said Saints general manger Derek Sharrer...
Read More

Mike Veeck has shaped the St. Paul Saints in his own image - 2 May 2012

Every year, Mike Veeck, president and part owner of the Saints, waits for the crowds at the Baseball Hall of Fame to thin. He finds a bench with his wife, Libby, and stares up at the plaque facing them. The visage of Mike's father, Bill, looks down — his trademark grin emblazoned across the facade. "It's the place I feel closest to him," Mike says, his charcoal goatee turning up in a bittersweet smile. The plaque enumerates Bill's many accomplishments: World Series owner, renowned innovator, "c...
Read More

St. Paul Saints GM is always selling - 20 July 2011

Being general manager of the St. Paul Saints means never having to worry about finding something to do. When he's not fitting in a few hours of sleep, Derek Sharrer is selling Saints baseball. Like almost everyone who works for the St. Paul Saints, Derek Sharrer has one job title -- and countless jobs. The ticket-takers for the independent baseball team also work the phones for group sales and outfield advertising. The box office workers use the Yellow Pages for cold calls. All employees ...
Read More

Getting in touch with Mike Veeck - one of Baseball's true legends - 15 May 2009

I’m obsessed with baseball. I mean, really obsessed. If I didn’t have a girlfriend, I would still be living in my mother’s house collecting baseball cards, playing fantasy baseball, and Tivo’ing every game I could. It’s really good that Katlyn’s here to keep that in check. Trust me, I know I’m a weirdo. And I’m okay with it. So for the past couple months it’s been eating me up inside that the President of the Charleston Riverdogs, Mike Veeck, lives in the same town as me. I mean, it’s...
Read More

Veeck's mission is simple: Bring the fun - 1 November 2006

Fun is good, and so is business for the minor league's premier ownership team, the Goldklang Group. Guided by minor league promotions guru Mike Veeck, four of the five teams fully-owned by the Goldklang Group - Charleston, Fort Myers, Hudson Valley and flagship St. Paul - set attendance records this season. The Saints, who play an abbreviated schedule in the American Association of Professional Baseball, led the way, drawing 377,078 fans. Unwilling to rest on their success, the Goldklang Group ...
Read More

The family values of Mike Veeck, the Prince of Baseball Promotion - 15 September 2003

Marilyn Monroe look-alikes, nuns giving back rubs to fans, cross-dressing dog mascots, death-to-disco night, Bill Murray leading a marching band, Elvis tributes...just another typical scene for the prince of baseball promotion, Mike Veeck. Peel back the zaniness and find constant innovation, no fear of failure, and an inherited calling. ( If the name Bill Veeck means anything to you, it brings to mind a wacky showman out of baseball's golden era. He was a guy who pulled wild stunts like sending...
Read More

Veeck His Name, Fun His Game; Bill's Son Mike Running Class A `Riot' In St. Paul - 27 June 1993

      ST. PAUL — The St. Paul Saints' first workout was being watched closely by the local media at Municipal Stadium-until club President Mike Veeck walked in. See Veeck? He's the guy dressed in the purple shirt and silk tie with baseball-team logos on it. Even in the minor leagues, Veeck doesn't look like your stereotypical baseball executive. Any resemblance between Veeck and some of the button-down major-league executives who run their clubs like corporations is mere coinci...
Read More

Chelsea Football Club and Levy Restaurants team up to achieve joint goals - 12 August 2014

Chelsea Football Club and Levy Restaurants team up to achieve joint goals Chelsea Football Club and Levy Restaurants UK announce strategic partnership Press Release Compass Group news teamTuesday 12 August 2014   Chelsea Football Club and Levy Restaurants UK announce strategic partnership Chelsea Football Club and Levy Restaurants UK, the sport, leisure and hospitality business of Compass Group UK & Ireland, have agreed an international partnership, reinforcing the relationship betw...
Read More

Chelsea FC and Stamford Bridge Fan Experience Review - 14 December 2015

Chelsea FC and Stamford Bridge Fan Experience Review December 14, 2015 Fan Engagement Blair Hughes Leave a comment Chelsea FC Stamford Bridge It’s a freezing late Saturday morning in London as I traverse the Piccadilly and District lines from Kings Cross tube station to Fulham Broadway for today’s English Premier League clash between Chelsea and Norwich City at Stamford Bridge.  Chelsea FC Stamford Bridge Exiting the station I make my way around to the Fulham Road ent...
Read More

TLA Worldwide appoints Brendan McClements - 23 November 2016

TLA Worldwide, an athlete representation and sports marketing business, has announced the appointment of Brendan McClements as the global head of events for the organisation with immediate effect. McClements will be based in TLA’s offices in Melbourne, Australia, with TLA Worldwide also having offices in the UK and USA. McClements joins from the Victorian Major Events Company in Australia where he was chief executive officer for 10 years until July 2016. As the CEO, he built and delivered the ...
Read More

Good partnerships win, say global event leaders Brendan McClements and Paul Bush - 4 December 2015

Strong partnership is the key to success, according to the leaders that attract events to Scotland and the Australian state of Victoria. Strong partnerships are the key to delivering a flourishing events and festivals portfolio, according to Brendan McClements, Chief Executive of Australia’s Victorian Major Events Company and Paul Bush OBE, VisitScotland’s Director of Events.  The driving forces of two of the world’s most successful event destinations spoke to Host City at the National Event...
Read More

Major events gets new boss in Brendan McClements - 13 October 2007

BRENDAN McClements has replaced Peter Abraam as chief executive of the Victorian Major Events Company. The former International Cricket Council corporate affairs manager will immediately take charge of one of the biggest jobs in Melbourne. Mr McClements, who has spent the past nine months under Mr Abraam as VMEC events general manager, yesterday told the Herald Sun he was looking forward to the challenge. "I'm very pleased. It's a great opportunity and a terrific position so I'm looking for...
Read More

Lionel Messi And Neymar J Are Coming To Australia - 10 February 2017

Two of the world’s elite footballers Lionel Messi and Neymar Jr will feature at MCG when Brazil takes on Argentina on Friday 9 June 2017 in the Chevrolet Brazil Global Tour. TEG, Australian ticketing, live entertainment and data analytics company, made the announcement today in conjunction with TLA Worldwide, the Victorian Government and its agency Visit Victoria. Brazil and Argentina will bring their best available talent to Australia. As well as 2016 Olympic Games Gold me...
Read More

Brazil vs Argentine replaces International Champions Cup in 2017 - 10 February 2017

TLA Worldwide Chairman Bart Campbell has confirmed there will be no International Champions Cup (ICC) in Melbourne in 2017. It was announced on Friday morning that an international friendly between South American powerhouses Brazil and Argentina will be played at the Melbourne Cricket Ground (MCG) on June 9. Both Campbell and TEG CEO Geoff Jones admitted the difficulties in planning such an event which would clash with a World Cup and European Championship tournaments. They used Last year’s...
Read More

Allianz Stadium to host 2017 US College Football Sydney Cup - 31 January 2017

IRST Major League Baseball, now it’s College Football. Allianz Stadium will play host to the 2017 US College Football Sydney Cup, with Stanford University taking on Rice University on Sunday, August 27 at NSW’s favourite rectangular sporting venue. Stanford Cardinal are true College Football powerhouses, while the Houston-based Rice Owls have a storied history and play out of a former Super Bowl venue. “We’re thrilled to be bringing another one of America’s favourite sports to Moore Park,...
Read More

Storm part-owner Bart Campbell behind Brazil-Argentina coup - 14 December 2016

Melbourne Storm part-owner and entrepreneur Bart Campbell has emerged as one of the main figures behind the stunning coup that will see the Brazil v Argentina blockbuster staged in Melbourne next year. The Australian understands Campbell’s company TLA, a leading, fully-integrated talent representation and sports marketing group, has been heavily involved in the long-running talks with Visit Victoria. As revealed exclusively in The Australian yesterday, some of the biggest names in world footba...
Read More

TLA Worldwide creates sports marketing company, Talisman Sports and Media, headed by former Fox Sports bosses - 6 December 2016

Sports marketing agency TLA Worldwide has announced the creation of a new independent sports marketing business, Talisman Sports and Media, which will focus on increasing the commercial opportunities of both existing and new sports rights properties within the TLA group. Talisman Sports and Media will be headquartered in the UK with offices in London and Switzerland and be led by Simon Thomas and Andrew Guy, both of whom previously held global commercial roles at Fox Sport...
Read More

ANZ Stadium prepares to host US college football game that will be watched by 30 million Americans - 2 August 2016

We've seen NRL grand finals, State of Origin blockbusters, Bledisloe Cup Tests, football internationals and AFL finals... but it’s been a long time between Budweisers since gridiron posts went up at ANZ Stadium. On Wednesday, 24 days out from the opening match of the US college football season, which has been dubbed the Sydney Cup, a set of fluro yellow goalposts are in place at ANZ Stadium as organisers run through the huge logistics of hosting a game that will be watched by 30 million Ameri...
Read More

Boomers to take on PAC-12 College All Stars in Melbourne - 31 May 2016

The biggest names in Australian basketball are set to go head-to-head with the best of American college basketball for two matches in Melbourne, when the Australia Boomers play the USA Pac-12 College All-Stars. Melbourne’s Hisense Arena will stage the 2016 Australian Boomers Farewell Series on Tuesday July 12 and Thursday July 14. The games will give fans the opportunity to see the final Boomers team for Rio, and arguably the greatest team Australian basketball has ever assembled, facing o...
Read More

'The Great One' joins Ice Hockey Classic - Gretzky to headline series and attend Sydney match- 24 March 2016

TLA and TEG, in association with not-for-profit organisation STOPCONCUSSIONS, are thrilled to announce that the world’s greatest ever ice hockey player Wayne Gretzky will be heading to Australia to host the newly named 2016 Wayne Gretzky Ice Hockey Classic, supported by Hungry Jacks and Destination NSW. In a series contested between two of the great sporting rivals, teams representing the USA and Canada will visit Melbourne, Sydney, Perth, Brisbane and for the first time Adelaide. The partners...
Read More

How the man behind the International Champions Cup sells Australia - 7 March 2016

You would think convincing and organising for one European powerhouse to tour Australia would be a hassle, imagine orchestrating this for three, very big clubs. Meet Bart Campbell. Co-founder of and Executive Chairman of TLA Worldwide, who alongside Nine Live (now TEG Live), were responsible for pitching the idea and luring Man City, Roma and Real Madrid for last year’s International Champions Cup [ICC] and now Juventus, Tottenham, Atletico Madrid and Melbourne Victory for this year’s instalme...
Read More

All Blacks vs. Ireland, Eagles vs. Maori ABs Confirmed - 16 February 2016

U.S.A. Rugby has confirmed that the All Blacks will take on Ireland at Soldier Field in Chicago on November 5th. At the same time a fixture between the Maori All Blacks and the Eagles has been confirmed for the day before at Toyota Park. The event is being called "The Rugby Weekend. Ryan Crotty from the All Blacks and Tommy Bowe from Ireland, as well as Padraig Power from the IRFU, Nigel Cass from the NZRU, Nigel Melville from U.S.A. Rugby, and Bart Campbell from TLA Worldwide attended a press c...
Read More

Victory returns to MCG for 2016 International Champions Cup Australia -19 December 2015

  Melbourne Victory will take centre stage when the International Champions Cup Australia, presented by Audi, returns to Melbourne in 2016.Victory, the first Australian club to compete in the International Champions Cup, will open the tournament at the iconic Melbourne Cricket Ground on Saturday, July 23, 2016.Melbourne Victory last appeared at the MCG in 2013, when 95,446 fans witnessed a memorable match against Liverpool FC. Victory's inclusion in the 2016 International Champions Cu...
Read More

Tottenham Hotspur and Juventus to headline Melbourne’s International Champions Cup in 2016 - 18 December 2015

EURO giants Juventus and Tottenham will headline a revamped International Champions Cup tournament in Melbourne next July, that will also include Melbourne Victory. The local powerhouse will be the first A-League side to feature and will kick-off the event against Juventus at the MCG on July 23 2016. The other change will be the addition of a fourth side, to be confirmed in February. Paul Pogba and Harry Kane, two of the hottest young stars in world football, will light up the tournament with o...
Read More

Sydney's ANZ Stadium to host Opening match of 2016 College Football season - 29 November 2015

SYDNEY has secured one of the hottest sporting events in the world with the University of California Golden Bears to play the University of Hawaii Rainbow Warriors in the opening game of the 2016 National Collegiate Athletic Association (NCAA) College Football Championships at ANZ Stadium. The two famous American colleges will contest the first-ever regular-season match played in Sydney on Saturday 27 August, with the College football blockbuster to be televised live in an event...
Read More

Kiwi expat playing in the major leagues - 19 September 2015

Bart Campbell says he has never had a Jerry Maguire moment - but his company does own the building where Tom Cruise shouted that movie's most famous line.  "'Show me the money!' was filmed in our office in Newport Beach, California," says the New Zealand expat sports entrepreneur. Campbell was showing the money himself this week, when reporting his company's financial results in London. That company, TLA Worldwide, is in the business of athlete representation and sports marketing,...
Read More

Could A-League clubs play in future ICC editions? - 15 July 2015

  The promoters behind the International Champions Cup have flagged the possibility of including Hyundai A-League teams in future Australian editions of the high-profile pre-season tournament. The ICC will be staged Down Under for the first time this month when Real Madrid, Manchester City and Roma face off at the Melbourne Cricket Ground. This year's North American edition of the event will see the likes of Major League Soccer clubs LA Galaxy, San Jose Earthquakes and New York Red Bulls...
Read More

International Champions Cup in Australia: How Manchester City, Real Madrid, Roma were lured - 14 July 2015

REAL Madrid, Manchester City and Roma in Melbourne. How exactly did Australia manage to land three of the world’s biggest sporting clubs, with some of the world’s iconic players, in our own backyard this football off-season? At the time the deals were negotiated to bring the trio here for the International Champions Cup, Manchester City were the Premier League champions, Real held the UEFA Champions League, while Roma ended up finishing second in Italy’s Serie A last term. Bart Campbell, cha...
Read More

TLA Worldwide Says Manchester City To Take Part In International Champions Cup tournament - 5 December 2014

Athlete representation and sports marketing group TLA Worldwide PLC said Friday that Manchester City will be taking part in the International Champions Cup football tournament in Australia next year. The International Champions Cup is being launched in Asia Pacific from next year and is part of TLA Worldwide's developing events business. Manchester City will compete against Real Madrid and one other premier European club, which will be unveiled for the 2015 fixture in the coming weeks, TLA ...
Read More

International Champions Cup to Expand to Asia In 2015 - 5 August 2014

      With the success of the International Champions Cup soccer tournament, the event organizers have announced that the competition will be expanding to Asia in the summer of 2015. “The 2014 Guinness International Champions Cup featured the largest soccer crowd ever in the United States, continually put world-class soccer on display across North America, and Monday night in Miami was no exception,” said Charlie Stillitano, CEO of Relevent Sports. “Manchester United and Liverpool...
Read More

AFC Asian Cup 2015 Communities Program Delivers Amazing Crowds - 8 April 2015

The AFC Asian Cup Australia 2015 Communities Program has been instrumental in ensuring the Asian Cup is one of the most successful and inclusive major events ever held in Australia. Almost 383,000 fans attended the 26 matches not involving the Socceroos for an average of 14,727. The LOC had worked with cultural marketing specialists Red Elephant Projects to execute the program. The program achieved outcomes beyond our expectations. The Asian Cup crowds have been a vital part of the tournament...
Read More

New Zealand Rugby League World Cup Festivals kick off this week - 16 March 2017

New Zealand Rugby League (NZRL) and Rugby League World Cup 2017 (RLWC2017) are launching their national Festivals programme in Dunedin this week. NZRL and RLWC2017 have partnered to deliver 20 festivals across New Zealand, giving young rugby league players and their families the chance to learn more about rugby league and to get behind the Kiwis and Kiwi Ferns in their respective Rugby League World Cup campaigns this year. Fans and their families will get their first opportunity this Friday (1...
Read More

Steeden and Schick become official partners of RLWC2017

The Rugby League World Cup 2017 (RLWC2017) today unveiled the Official Match Ball for this year’s tournament as manufactured by STEEDEN, the Ball and Training Equipment Partner of the RLWC2017. The design on the “Symmetry” STEEDEN match ball incorporates elements of the RLWC2017 tournament logo and will be used at both the men’s and women’s Rugby League World Cups. The partnership with the RLWC2017 adds to STEEDEN’s existing portfolio of organisations using their world-leading rugby leag...
Read More

RLWC2017 announce NZME as official media partner - 30 November 2016

Rugby League World Cup 2017 (RLWC2017) is delighted to announce New Zealand Media and Entertainment (NZME) as the tournament’s Official Media Partner in New Zealand. NZME is one of New Zealand’s leading media and entertainment businesses with its brands connecting with over 3 million Kiwis. NZME is in the homes, cars and devices of New Zealanders as it delivers quality content across its multiple radio, print and digital platforms, making the company the natural media partner for RLWC2017. As...
Read More

AccorHotels partners with the 2017 Rugby League World Cup - 15 February 2017

Accor Hotels has been named the Official Accommodation Partner of the Rugby League World Cup 2017 (RLWC2017) taking placing in Australia, New Zealand and Papua New Guinea from 27 October until 2 December 2017. The countdown is on for international rugby league’s pinnacle international event with games set to be played in Auckland, Brisbane, Cairns, Canberra, Christchurch, Darwin, Hamilton, Melbourne, Perth, Port Moresby, Sydney, Port Moresby and Wellington. The partnership with the RLWC2017 w...
Read More

Rugby League World Cup boss Andrew Hill says tournament will leave a legacy - 12 February 2017

Rugby League World Cup CEO Andrew Hill is predicting this year's tournament will be the best ever. That's not such an outlandish claim considering the patchy history of the code's global spectacle, but with 256 days until the event Hill is in an optimistic mood about what lies ahead. Hill, who is based in Sydney, is a former general manager of the Eels and was working for the NRL before taking on his current role. Although New Zealand won a joint bid with Australia to co-host this year's World ...
Read More

RLWC2017's first New Zealand community ambassadors inducted - 3 February 2017

The Rugby League World Cup 2017 Organising Committee has welcomed the first of the tournament's New Zealand Community Ambassadors at an event held in Auckland. In front of New Zealand Sport and Recreation Minister Dr Jonathan Coleman and RLWC2017 CEO Andrew Hill, the first of a 100-strong team of Community Ambassadors received their uniform from RLWC2017 Chief Ambassador NZ, Sir Peter Leitch. "Our Rugby League World Cup Community Ambassadors are passionate advocates of the sport and understand...
Read More

RLWC2017 announce Oil Search as tournament partner in PNG - 1 February, 2017

Oil Search, an oil and gas exploration and development company who first established themselves in Papua New Guinea (PNG) in 1929, have long supported the development of sport, including rugby league, throughout the country. In 2015, the RLWC2017 Organising Committee (OC) announced PNG as "Hosting Partner" alongside co-hosts Australia and New Zealand, with the country to stage the PNG Kumuls’ three pool matches against Wales (28 October), Ireland (5 November) and the USA (12 November). Andrew...
Read More

Rugby League World Cup 2017 ticket prices announced - 11 October 2016

Rugby League World Cup 2017 (RLWC2017) has announced its fan-friendly ticket pricing for next year's tournament to be co-hosted by Australia and New Zealand from 27 October to 2 December. Fans are encouraged to purchase early to secure the best seats at the lowest prices, starting from $10 for kids and concessions, $20 for adults and $45 for a family of four. The ticket pricing reflects the RLWC2017 organising committee’s vision of having next year’s tournament seen by more fans than ever bef...
Read More

Suncorp Stadium to host RLWC2017 Semi and Final -19 July 2016

In a major sporting coup for Brisbane, Suncorp Stadium will host a semi-final AND the final of Rugby League World Cup 2017. Details of the RLWC 2017 draw were announced today. On hand for the announcement were the captains of Papua New Guinea (David Mead), Australia (Cameron Smith) and New Zealand (Jesse Bromwich). The semi-final will be played on Friday 24th November 2017 with the final the following Saturday, 2nd December 2017. Queensland also secured six additional pool games - three in To...
Read More

New Zealand to host seven games for Rugby League World Cup 2017 - 19 July 2016

The 2017 Rugby League World Cup will see seven matches hosted in New Zealand. This country has missed out on the final - which will be staged across the Tasman, just like in 2008 - but fans in Auckland, Wellington, Christchurch and Hamilton will be able to soak up action from tournament. It was confirmed at the official tournament draw today that the Kiwis will be joined by Samoa, Tonga and Scotland in pool action, with matches to be played across the North and South islands. All three Kiwis po...
Read More

Major Events Fund invests in Rugby League World Cup

2017 Economic Development Minister Steven Joyce and Sport and Recreation Minister Jonathan Coleman today announced up to $1.35 million will be invested, through the Major Events Development Fund (MEDF), to help New Zealand co-host the Rugby League World Cup 2017 with Australia. “The Rugby League World Cup 2017 is expected to deliver strong economic benefits for New Zealand, particularly as New Zealand will host a home semi-final game,” Mr Joyce says. “As one of the host nations, New Zealand ...
Read More

Unpopular rule change axed for ANZ Premiership - 16 March 2017

Unpopular rule change axed for ANZ Premiership One of the most unpopular rule changes in the transtasman netball league has been done away with by Netball New Zealand for the new elite domestic competition. Extra time will be reinstated for the ANZ Premiership, which gets underway in 10 days time, ensuring all matches will be played to a result. It comes after extra time was controversially eliminated in last year's transtasman league in order to appease broadcasters who wanted certainty to th...
Read More

New Zealand's top netballers will be back in action from March next year in the ANZ Premiership - 15 November 2016

 Netball New Zealand today announced further details of the inaugural ANZ Premiership, which is set to get under way on March 26 next year. A blockbuster "super round" in which all six teams will be in action at the same venue will signal the start of the new era of elite netball in New Zealand. The competition will open with the first of three "Super Sundays", featuring three games back-to-back. The first round will be hosted in Hamilton, with Invercargill (round 6) and Auckland (round 12) to ...
Read More

Netball New Zealand unveils new ANZ Premiership - 26 October 2016

Netball New Zealand, in partnership with ANZ, is pleased to announce the ANZ Premiership – New Zealand’s new elite Netball league. The ANZ Premiership will be the world’s most intensely fought, captivating and innovative female sports league featuring six teams; SKYCITY Mystics Waikato Bay of Plenty Magic Central Pulse Mainland Tactix Ascot Park Hotel Southern Steel and the newly formed Northern Stars. Headlining the Northern Stars will be internationals Leana de Bruin, Kayla Cull...
Read More

Minnesota - you're on the clock for Super Bowl LII - 6 February, 2016

We asked and you delivered. Hundreds of Minnesotans from across the state submitted videos to the Minnesota Super Bowl Host Committee to create a virtual handoff – a video representing the Super Bowl game ball traveling across Minnesota before landing at U.S. Bank Stadium, the site of Super Bowl LII. The video was debuted this morning at the official handoff ceremony after NFL Commissioner Roger Goodell delivered the game ball to Minnesota.  "The game ball belongs to our entire state, and we ...
Read More

Super résumé leads to Super Bowl gig - 4 February 2017

Shorewood native Andrea Mokros will have an extra burst of adrenaline coursing through her veins when Super Bowl LI kicks off Sunday in Houston. Mokros has been stationed in Houston for a week, paying close attention to every detail and nuance of America’s biggest annual sports and party spectacle. That’s because she is the vice president of communications and events of the Minnesota Super Bowl Host Committee, which will plan and execute Super Bowl LII at U.S. Bank Stadium in Minneapolis on F...
Read More

mrblairhughes - Miami Dolphins Hard Rock Stadium Fan Experience Recap - 27 October 2016

Landing in a sunny and humid Miami at 7am after having caught an overnight flight from Los Angeles I hit the ground running by dropping my gear off at my airport hotel and arranging an Uber out to Hard Rock Stadium for my meeting with the Dolphins and the game against rivals Buffalo.  As luck would have it I was able to book an Uber at 9am out to the stadium using a game day code that only cost me $2.99USD and dropped me off hassle free in the designated Uber Tailgate section, which was a sho...
Read More
Page 1 of 2FirstPrevious[1]2NextLast