What? The Golden State Warriors have been dominant on the court. Meanwhile, their social media team has been dominant off the court, netting a 2,900% return on advertising spending via remarketing this season.
So What? Dennis Yu, CTO of Blitz Metrics, who also runs social media advertising, strategy and marketing for the Warriors, said the team's social media and remarketing strategy has helped them attain an ROI of 30-40x.
Now What? "To go back to your...